It was a day of emotions and expressions. Sense International a registered charitable trust that works with deafblind people came to Shanti Business School for an interactive session with the students. Deafblindness is a unique disability- a combination of vision and hearing impairments in an individual. The session started with a brief introduction on the disability and how the affected people lose their 94% skill of acquiring knowledge with the loss of vision and hearing ability. Sense International portrayed an amazing role play to demonstrate the communication technique used by deafblind people. It was a language of touch and the students were amazed to see the applicability of this language in a word guessing exercise with their classmates. Students were shown various symbols, their representations in that language and also the way of communication. In the end, Sense International (India) gave some inspirational examples of deafblind people whose lives have been touched by them and have reached great heights. Students enjoyed the session and were inspired to touch lives of such specially-abled people

The students of Shanti Business School had an amazing time with Mr. Hiten Shah, founder of Brand Aid Pvt Ltd. Mr. Shah talked about Industrial Branding, Brand Promotions and Events Marketing. Major areas of discussion were Advertising Agency Structure, the Compensation Model, Communication Tools in Industrial Branding and Branding Options in Various Industries. Mr. Hiten Shah’s industry expertise and presentation skills were highly appreciated by students. The students, interested in marketing and communications were more than happy to gain valuable insights about the communication strategies applied in industrial branding.

Shanti Business School has always been welcoming CEOs and Management Gurus for an expert talk about the industry. SBS Students learn the supply chain management fundamentals in their initial trimesters and we wanted them to have an industry overview of how the logistics and operations actually work. So we invited Mr. Sandeep  Petkar, Western India Head-Sales for an expert talk on Express Industry and Its Operations at Shanti Business School, Ahmedabad.

Students Engrossed In Supply Chain Management Discussions

Mr.  Sandeep Petkar has got more than 17 years of industry experience and he started his career with Bluedart and has been serving bluedart since the beginning of his career. Mr. Petkar was accompanied by Omprakash Todwal, who is shining the chair as a Regional Head- HR for Western India at BlueDart. Mr. Todwal has more than 15 years of experience and he has been working with BlueDart for more than 6 years.’

Mr. Petkar Sharing Insights On Bluedart Operations

Mr. Petkar started with a brief overview on the Express Industry in terms of logistics management and Operational processes. The PGDM students started sharing their experiences about the courier industry; they asked many interesting questions to get the technical knowhow behind the smooth operations of Bluedart operations. Mr. Petkar along with giving macro insights also focused on the Management Information System, the logistics involved including all the processes of the supply chain management. Starting from the philosophy behind the vision and mission of Bluedart he explained all the services provided by Bluedart.

Students were amazed to see how bluedart manages to work in a non convenient time frame of the day and how it delivers the value through this USP. He talked about the aviation industry and how other key players in the express industry use its commercial aviation for their logistics operations. Bluedart has its own set of dedicated aviation to support their time definite morning deliveries through night freighter flight operations.

Discussions On Surfaceline- Concept Introduced by Bluedart.

The session ended with the concept of Surfaceline introduced by Bluedart. It is an economical, door-to-door, ground distribution service to over 33,742 locations in India for shipments weighing 10 kgs and above. It offers a Cost effective logistics option for your less time-sensitive shipment. Mr. Petkar highlighted the importance of customer convenience and how the customer can track the shipment over the net and the customer helpline available to receive information on the status of your shipment. The Clients can also view, download and print copies of Proof Of Deliveries and Delivery challans of Dart Surfaceline shipments.In the end, students had a one on one interaction with the speakers and the speakers were happy to engage themselves in guiding students for their doubts and explaining career prospects in the express industry..

Shanti Communication School organized a Communication workshop for its students that saw Mr. Krish Dhanam, author of The American Dream from an Indian Heart , contributing author to Top Performance written by ZigZiglar and From Abstracts to Absolutes, as the speaker. As a  proud card carrying member of the sales force of America Krish soon started his corporate climb. Through training, teaching and facilitating seminars all over the world, Krish launched his professional speaking career. As one of only two executive coaches personally trained by ZigZiglar, Krish has successfully delivered his message of hope, humor and balance in over fifty countries and throughout the continental United States.

At Shanti Communication School, Mr. Krish Dhanam talked about the foundations of effective communication, giving students tips starting from basic of communication, enhancing communication skills to excelling in communication, highlighting how communication, no matter your field of career, is the most effective tool to climb the ladder of success. The students were enthralled by his quick humour that was a blend of spontaneity and competence. The students of Shanti Communication School asked questions on how one could be more confident while speaking and he replied wittily, leaving them with great inputs and enthusiasm to enhance their communication skills.

The talk was definitely a mind boggling exercise which gave students insights into minutest details of improving communication skills.

A Brief Profile of Mr. Krish Dhanam

Krish Dhanam is the Vice President of Global Operations of the legendary Ziglar Corporation, author of the book ‘The American Dream from an Indian Heart’, Corporate Trainer, Business Philosopher, Strategic Thinker and an outstanding speaker. Mr Dhanam is an internationally renowned Motivational speaker who has shared platforms with people like Collin Powell, Former Mayor of New York, Rudy Giuliani, Presidents Carter and Ford, Gen. Colin Powell, Former First Lady Laura Bush, award winning entertainers like Bill Cosby and Jerry Lewis and athletes like Michael Phelps. Etc. He has delivered over 120 lectures in 90 different cities all over the world.

Khalbali the Communication Club of Shanti Business School (PGDBM – Communication) organized a photography competition titled Colours of Life which found an active participation from the students and faculties of the Institute. Over 100 entries were received under 9 categories which enveloped the entire gamut of art reflected through photography ranging from Nature to creative photography. The received entries were shortlisted by the well known photographer Mr. Vivek Desai who has 20 years of experience in the field of photography and has published several coffee table books.

The exhibition was held to promote the young and vibrant talent on the campus and Mr. Parmanand Dalwadi, was the chief guest of the event. Mr. Dalwadi, a renowned photographer who has an extensive international experience and has been an Educational and the Management Board member at NID was the chief guest for the occasion who gave away the certificates to the winners and encouraged the students by talking about the growing scope of the field of photography and conducted a short sessions on “Essentials of Photography” where he shared his personal experiences and provided insights into viewing the shooting through the lens as he gave some handful tips. Mr. Dalwadi most poetically stated that, ‘photography is painting with light’. The faculty and students of PGDBM - Communication program were upbeat about the event and the association and involvement of esteemed photography professionals with the institute. The sentiment has received reciprocal response from the professionals, as Mr. Vivek Desai found the students talented and hardworking and said that the ‘institute has a bright future, judging by the way they have mapped their path’.

The senior academic team and management of SBS lent complete support and cooperation as they not only sponsored the event but were also attended the event to encourage and motivate the participants.

Prof. David Faulker Chairman of Magna Carta College, Oxford, visited Shanti Business School, Ahmedabad campus to explain the students of International Strategy and to promote student exchange between the two organizations.

The honorable professor touched upon topics like theory of absolute and comparative advantage, the theories of international development with Vernon cycle & Uppasalla model, etc. he tried to explain the students how a country builds it advantageous position and how with the help of it companies could build their own core competencies and therefore create an international brands for themselves. He further explained that due to several factors like exchange rates, difference in language & culture, transport costs, difference in tastes & preferences, Govt regulations and difference in standard of living companies and countries need to develop different strategy for domestic and international market.

He further added that any company or brand’s international success depends upon comparative advantage of the country and the company which could be achieved through configuration & co-ordination.

A session by Mr.S B Dangayach, Managing Director, Sintex Industries Limited.





“Power is never shared, only trust is imparted”, said Mr. Dangayach, MD, Sintex Industries Limited, while addressing the students of Shanti Business School on Thursday under the guest talk series. A management graduate from IIM Ahmedabad, and having 38 years of industry experience, Mr. Dangayach began with discussing his early struggle days, his determination to get into IIM Ahmedabad and how his risk taking ability and foresightedness helped him to achieve the current stature.

He shared his opinion about what according to him is the difference between entraa-prenuer and entrepreneur. To him the former meant investment in terms of hardwork & commitment and the later meant investment in terms of hardwork as well as money.

Mr. Dangayach shared live examples of his journey and discussed about the rise of Sintex Industries.

He told the students that how only advertisements or market knowledge does not help if your product does not meet customer expectations. He also explained that how despite the presence of license raj & scenario of economic control, Sintex managed to be the household name it is today. He also discussed the pros and cons of being in the business which is all of the B2B, B2C and B2G.

He discussed that how being a socialist at heart, he always thinks for the betterment of the masses. That is the reason why under his leadership Sintex diversified into affordable housing, renewable energy i.e. portable biogas plants and Rain water harvesting. He explained how even waste could be converted into resources.

Talking about the current approach of students towards their career limiting it to just placement figures, which according to him is disappointing, he said, “Have a broader vision, be grounded & flexible, have common sense and work hard. Don’t be deterred by failures coming on your way, if not now with continuous work, honest efforts would succeed”, said Mr. Dangayach.

Mr. Dangayach departed by leaving the students pondering over his parting words. He said that most of the solutions come from simple thinking and not by making it a web of complexity. He personally believes in Sintex philosophy of creating solutions that are technically correct, practical and are close to common sense. He also said that he desires a developed and equitable society.