The Shanti Business School’s ‘PRAYAG’ the marketing club will provide an engaging forum for students interested in pursuing a career in marketing. The club would attempt to impart and develop the appropriate skill sets required for a marketing professional and business entrepreneurs. Under the aegis of this club newer knowledge, ideas, strategies, practices pertaining to the field of marketing would be explored, discussed and disseminated for students to learn and keep them self abreast of the latest happenings in the field. Students will get several opportunities to organize different marketing events, activities and competitions under the aegis of ‘PRAYAG’ that will enable them to learn by doing.

PRAYAG’ the ‘Marketing Club’ signifies unification and meeting place of marketing and business minds. In true sense business is nothing but the act of accumulating and unification of factors of production in an appropriate blend to create meaningful products and services that makes lives of human civilization easy coupled with comfort, peace and well being of all living organisms on this mother earth. The marketing activities facilitate this act of business by identifying the needs of human being. Therefore the ‘Logo’, the tag line ‘Meeting of Minds’ and the ‘Pile of Hands’ on the cover page all signifies that hands come together only when minds meets and then and then only meaningful products and services are created that enhances the all-round well being of the human civilization as a whole.

Shanti Juniors, Shanti Asiatic School and Shanti Business School of the Chiripal Trust celebrated the first night of Navratri with great zest and zeal. The jharokhas and domes on the entrance gate were a prelude to the traditional rajwadi ethnicity that awaited the invitees. The plaza and the lush green lawns of SBS were illuminated by thousands of diyas and flowers added to the rustic ambience. Tiny tots to management students were all bebecked in Kathiyawadi and Kutchhi kediyas and kapdas. Shyamal and Saumil Munshi ensured the huge crowd danced the night out.

A great thinker had once said that education is a responsibility that the society owes to it-self. And taking this thought forward, the city recently witnessed the high-profile launch of Shanti Business School (SBS) which is backed by Chiripal Group of Ahmedabad on the 30th of July 2010. The event was very well attended by all sections of society including many of the future employers like Hiren Patel of Nirma,Pranav Adani of Adani Group. Many top officials of various banks also marked their attendance to show support to Shanti Business School (SBS).
It was heartening to see the male students attired in grey and white churidaar kurta for the opening day ceremony while the girls looked regal in purple sarees. An interesting thing at the event was the presence of a huge white board with the words ‘YES, I WAS HERE’ (July 30,2010) put up for archival purpose. With a lush green campus SBS is an architectural marvel that is beyond compare. The event also saw a police band perform and welcome the dignitaries on the red carpet. It seems that the stage is all set for the commencement of anew era of schooling in the state!

Press Release - DNA, July 2010

Divya Gujarat- July, 2010

Ahmedabad Mirror- July,2010

The pro-gramme of the Shanti Business School is a two year full time residential programme, which on successful completion leads to a Diploma/ Degree in business management.

Our curriculum connects interests & coursework. The flexibility of our curriculum allows students to tailor their education to their particular interests in the international arena & encourages them to explore those interests from new perspectives. SBS allows you to regularly interact with diverse disciplines that shape multi- talented leadership potential in you holistically. You encounter an enriching learning environment both within & outside the class-rooms. You rejoice the strong industry- academia bonding. You regularly interact with professionals from premier establishments-- both national & international. You remain future- ready at a time when the Indian economy is gearing up to fresh challenges & exciting opportunities. SBS gives you one of the best return on all your investments that you would ever make in your entire life...!

The business world is changing at a rate that would have been unimaginable in the past. Rapid advancements in technology, changes in customer behavior, higher expectations from financial investor & a general sense of impatience are placing tremendous & often paradoxical demands on the top management of corporation. Added to these are the effects of globalization & recession. Dealing with such change change is requiring constant modification to recruitment norms.